Search Engine Optimization & Internet Marketing


SEO Will Improve your Car Insurance Company Website


Surfing the Internet is the new shopping trip.  Whereas you used to hop in the car and drive from store to store, to store – now you simply open up your laptop, slap your credit card down and spend, spend, spend.  If you don’t have a website and you run a business, it’s time to get with the program.  If you don’t know how to make a website, there are plenty of professionals out there who would absolutely love to take your money, by creating a website for you.  Once you have that website up and running, you will notice a distinct increase in sales.  But having a website in and of itself is not enough.  You have to have a site, with great attributes.  That’s why you might want to have someone else do it.


When Websites Don’t Work


Once a website is up and running, there are any number of things that can go wrong, it’s just Murphy’s Law.  You know, the one that states ‘if your website can screw up it will’.  It is after all, only modern technology at its finest, yet most vulnerable.  Leave something up to a machine and there is bound to be a problem, eventually.  Machines are only as smart as the people who built them, after all.


So How Do You Go About Improving Your Insurance Website?


Once you’ve decided on a website and found someone that can put it together for you, you’re going to want to make sure that, above all else, people who stop at your website actually do so… stop there.  Grabbing their attention and keeping it is the primary focus.  You’re also going to have to keep it simple.  The more people have to think about something, the less likely they are to stick with it.  So here are two things you’re going to want to make sure that your website can do: 1) make sure that it’s quick and easy to get quotes, on affordable car insurance rates, discounts and anything else you have to offer; and 2) three little letters, SE0.  If your website does not pop up, when people use a search engine for insurance rates, there’s something very wrong.


Get together, with a few other of your business associates and see if you can’t share some hyperlinking, as well.

Posted under Marketing, SEO by Luna Print This Post Print This Post

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