How Does BrowseRank Rank?

Microsoft has unveiled BrowseRank, and Google has sat up and taken notice. BrowseRank is the newest browsing algorithm, and it’s designed to eventually do more and be easier to use than the PageRank system that Google has. This is huge, because the way that pages are ranked is very important.

The way that BrowseRank works is not be measuring incoming and outgoing links but by whether people visit a page, for how long, and how many of them do this. That’s vital for people who have a lot of content but don’t have a lot of links. They largely get ignored by Google and seen as unimportant when they may actually be great sites that just don’t need to have a lot of outgoing and incoming links to do what they do.

Microsoft hasn’t been doing that well when it comes to coming up with ranking systems, but this new one seems like it’s going to be something that other sites will actually have to contend with.

Posted under Software Technology by Luna  Print This Post