5 Facts You Should Know About SEO

There are several misconceptions about what SEO methods really work at achieving higher search engine rankings. Below we have listed some proven facts that are sure to help with your SEO efforts.

#1 - Manual submission is unnecessary: A few years ago, submitting your site to Yahoo or Google was beneficial in SEO. This is no longer necessary as search engine spiders are now configured to automatically find your site through relevant keywords and links.

#2 - When you’re, you’re in: Once your site is indexed into a search engine database, it will remain there unless you happen to get banned for one reason or another.

#3 - Link popularity works: Links are one of the most essential factors of SEO. Similar to keywords, links going to and from your site should be relevant to your content.

#4 - Title tags are important: Whenever possible, keywords should be fused into the title tags of your pages. This is what will be displayed in the results page of a search engine.

#5 - SEO isn’t everything: Some get so enthralled in SEO that they actually forget about the base of their business. During your campaign, continue to market your site and focus on making sales.

5 Popular Myths About Search Engine Marketing

Search engine marketing is vital to any online business. However, there are several myths going around that could leave you with failed results, if you buy into the myth. Here are five of them:

#1 - Once you reach the top, you can remain there permanently - there is no such thing as permanent ranking. Thousands of new pages are being added to the web every day, thus shifting the rankings frequently.

#2 - You can receive guaranteed positions - SEO experts can show you the results of past performance, but nothing is guaranteed. Anyone making such promises is someone you should avoid.

#3 - You can achieve instant link popularity - anyone promising instant link popularity plans to do so by spamming search engines. Genuine link building takes time and is far more rewarding.

#4 - Search engines are attracted to blogs - this is not true. A poorly optimized blog can be ignored, just like the poorly optimized e-commerce site.

#5 - Sub-domains can boost your rankings - while they can help, sub-domains will not automatically boost your rankings. You should always perform optimization on your primary domain, as it holds the bulk of your content.

What’s Your Google Rank?

If you own a business “what’s your Google rank?” will be a question you hear more and more frequently. A commanding position in the top search engine can dramatically increase sales and raise awareness of your brand.

The Big Three search engines continue to increase their percentage of total search volume. In August ’08 Google produced over 70% of all searches. This is over a 10% gain from the August ’07 figures.

Search Engine Aug 08 Aug 07

1. www.google.com 71.01% 64.03%
2. search.yahoo.com 18.26% 22.89%
3. search.msn.com 5.32% 7.98%
4. www.ask.com 3.45% 3.50%

Source Hitwise

Sure, you may already rank for “YourBusinessName.com” – but when it comes to attracting new customers you must rank well for the keywords your customers are using to search for information about your industry.

Everyday you delay working for a top 5 spot is another day your competition has to solidify their positions. As more and more customers turn to Google before any other source, you will be allowing your customers to develop a relationship with your competitors.If you need an SEO Company, BloomSEO is here to help.