Search Engine Optimization & Internet Marketing

Archive for the ‘Link Baiting’ Category

Sep
29

Create a Buzz With Link Bait

BloomSEO
Posted under Link Baiting


If you want to do really well in the link bait area, you have to do things differently. The same old thing won’t get the attention of new blog readers, so you really need to pay more attention to the kinds of things you’re saying when you write those weekly, semi-weekly or even daily entries. You want to be original, even if you make a claim that seems to be a bit outrageous.

Another thing you can do is to use a celebrity – even a minor one or a local one – to generate interest. If those things don’t work for you, try being funny and doing something that no one else has done before. Be unique and creative.

Other good ideas are to be the underdog (everyone wants to help the underdog) and to be controversial. Be careful just how controversial you are, because you don’t want to get yourself in trouble. You’re entitled to your views, though, even if they are against the mainstream, so don’t be afraid to show them.

Sep
23

Tips for Better Link Bait

BloomSEO
Posted under Link Baiting


Link bait seems easy, but it’s not really that easy to keep people interested in what you’re doing and to keep people coming back. One great tip for link bait, though, is to ensure that you have a resource directory. Make sure it’s a good one because a series of pointless links won’t help your credibility in any way.

Another great way to build links is to have a section on industry news. If a person wants to know what’s going on in your given industry, they’ll know that they can turn to your site for the latest information.

You have to keep it updated, though, and you have to be honest with the reporting. Keeping it unbiased and fair can be difficult, but you won’t get good linkbacks if you take too strong of a position because not everyone will agree.

Aug
08

7 Secrets to Linkbait

BloomSEO
Posted under Basic SEO Techniques, Link Baiting

secret

Linkbait describes various practices used to generate links to your site. To help you understand how effective it can be, we have listed 7 secrets to successful linkbaiting.

#1 - User interaction - quizzes, surveys and contests are a great way to reel in visitors and boost your marketing campaign.

#2 - News - be the first to provide visitors with the latest breaking news in your niche. They will view you as a credible source and be more willing join up with your campaign.

#3 - Humor - some of the best linkbait carries a humorous appeal. This could be a funny story, photo or catchy title visitors are willing to pass along.

#4 - Controversy - its an old saying that controversy creates cash. If anything, it piques interests, prompts reactions and builds links.

# 5 - Community factor - everyone wants to be a part of something. Create linkbait that directs visitors to a blog or message board.

#6 - Shock factor - this all depends on your niche of course, but appalling content can certainly help you acquire links

#7 - Keep it simple - linkbait that’s merely informative can be just effective as all the above. Successful marketing begins with base content and informative linkbait fits right in.